7 ways to use Facebook Messenger for your marketing 1. If you are starting to think that messaging might be great for your business, read on to find out the seven ways of using Facebook Messenger for your marketing.

Here are a few more interesting statistics about messaging:.

More than 50 percent are more likely to shop with a business they can message.

Sixty-one percent likes personalized messages from businesses.

Fifty-six percent would rather message than call a business for customer service.

Sixty-three percent said that their messaging with businesses has increased over the past two years.

Instead of being a one-to-many channel, social media is becoming a one-to-few - and often one-to-one - channel.įacebook IQ conducted a study on the use of mobile messaging with 12,500 people across the world and found several promising trends among the people surveyed3 Facebook IQ, 2016 And it seems that the gap between the two lines is getting bigger.

And that’s messaging apps.Īccording to BI Intelligence, more people are using the top four messaging apps (WhatsApp, Facebook Messenger, WeChat, and Viber) every month than the top four social media apps (Facebook, Instagram, Twitter, and LinkedIn)2 BI Intelligence, 2017 But that thinking misses a big part - a bigger part, in fact - of social media. We often think of social media as just the major social media networks such as Facebook, Instagram, Twitter, and LinkedIn. Here’s everything we know about using Facebook Messenger for your marketing. Since we are in the midst of figuring things out, we thought it would be great to share what we have found so far. And we have been experimenting with different ways to include Messenger as one of our go-to marketing tools, by sending out our latest blog posts through Messenger and engaging and helping our customers through the platform too.

Have you considered the possibility of using it for your Facebook marketing? There are now more than 1.3 billion people using Facebook Messenger every month44 Techcrunch, 2017

Facebook messenger+